Best Smart Tv 40 Inch Deals - Top 10 in January 2026
Last Update: 31. January 2026
1
Best Choice
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
Hisense
TODAY 6% OFF!
£247.00
(6% DISCOUNT!)
- Quantum Dot Colour: Experience true-to-life colour with our Quantum Dot & Mini-LED TV's. Producing over one billion shades of colour, you will experience and enjoy colour in it's truest and most natural way.
- Direct Lit LED: Our direct lit full array TV's benefit from having a grid of tightly packed individual LED's positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
- Freely: Goodbye aerial, this amazing platform allows you to easily browse and watch live TV channels, together with on demand content in one seamless and intuitive interface all streamed direct to your TV via the internet.
- Dolby Atmos: delivers the ultimate audio experience allowing you to feel and hear sounds from all directions. Enjoy immersive, natural and true to life sound. It's so realistic you'll feel every moment as if you are actually there.
- Dual Position Stand: The unique and flexible dual position stand allows you the option of a fully upright display or a more relaxed leaned back position with an 8 degree tilt, ideal for table top positioning or low level viewing.
| Colour | Brand | Weight |
| BLACK | Hisense | - |
£23300
Was: £247.00
-6%
2
Best Value
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
TCL
TODAY 11% OFF!
£179.00
(11% DISCOUNT!)
- QLED: TCL QLED utilizes Colorful Quantum Crystals, which integrate nanoscale quantum dot materials with organic materials in multiple layers. Together with backlighting technology, this breakthrough achieves exceptional color and optical properties. Enhanced brightness further illuminates subtle details, delivering truly immersive, lifelike viewing experiences.
- Full HD: Crisp & sharp picture quality.
- Direct LED offers enhanced image quality, energy efficiency, and provides a superior viewing experience.
- Android TV makes it easier to get more from your TV. Choose from 400,000+ movies and shows from across streaming services. Cast photos, videos, and music from smart devices to your TV with Google Cast.
- High-quality sonic performance is assured thanks to the inclusion of Dolby Audio Processing.
| Colour | Brand | Weight |
| Black | TCL | - |
£15900
RRP: £179.00
-11%
3
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
Hisense
- Direct Lit LED: Our direct lit full array TV's benefit from having a grid of tightly packed individual LED's positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
- Natural Colour Enhancer: maximises your TV’s colour reproduction to ensuring your content is enhanced showcasing true-to-life colours – the way they were meant to be seen.
- Freely: Goodbye aerial, this amazing platform allows you to easily browse and watch live TV channels, together with on demand content in one seamless and intuitive interface all streamed direct to your TV via the internet.
- Dolby Audio & DTS: Hisense TV's feature DTS Virtual X and Dolby Audio technology guaranteeing superior sound quality, placing you at the centre of the action every time.
- Wide Viewing Angle: Forget the Friday night fight for the best seat in the house. Our TV's wide viewing angle means everyone has prime position, you'll enjoy vivid colours day or night.
| Colour | Brand | Weight |
| BLACK | Hisense | - |
£15900
4
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
Hisense
- Direct Lit LED: Our direct lit full array TV's benefit from having a grid of tightly packed individual LED's positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
- Dolby Audio & DTS: Hisense TV's feature DTS Virtual X and Dolby Audio technology guaranteeing superior sound quality, placing you at the centre of the action every time.
- Freely: Goodbye aerial, this amazing platform allows you to easily browse and watch live TV channels, together with on demand content in one seamless and intuitive interface all streamed direct to your TV via the internet.
- Natural Colour Enhancer: maximises your TV’s colour reproduction to ensuring your content is enhanced showcasing true-to-life colours – the way they were meant to be seen.
- Wide Viewing Angle: Forget the Friday night fight for the best seat in the house. Our TV's wide viewing angle means everyone has prime position, you'll enjoy vivid colours day or night.
| Colour | Brand | Weight |
| BLACK | Hisense | - |
£15900
5
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
Toshiba
TODAY 10% OFF!
£199.00
(10% DISCOUNT!)
- Just press the Freely button on your remote control and stream your favourite live and on demand TV. All for free. No dish, no box, no need for an aerial. All you need is WiFi.
- TRU Resolution upscales a range of non-HD content to create a more high-resolution image, drawing you into a truly vivid experience.
- Dial up the impact of your entertainment with the enhanced sound of Dolby Audio. It delivers crystal clarity, easy-to-hear dialogue, great detail, and realistic surround sound to make the entertainment you love even better.
- VIDAA tv is a new way to enjoy your favorite TV shows - live TV and streaming channels together on your TV's programming guide. Its live TV! Choose what you want to watch from the guide and channel list, alongside digital, cable, or satellite TV programming. VIDAA tv features movies, TV shows, cooking shows, music, documentaries, and so much more. No login required and no app download. VIDAA tv is 100% free.
- Make your TV experience effortless with your preferred voice assistant. From TV search to navigation, Alexa, Google Home, or VIDAA Voice ensures easy access to your favorite TV entertainment and smart home control. With VIDAA, you have a choice.
| Colour | Brand | Weight |
| - | Toshiba | - |
£17900
RRP: £199.00
-10%
6
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
VELTECH
TODAY 6% OFF!
£159.00
(6% DISCOUNT!)
- 40 Inch Smart TV- Enjoy breathtaking visuals with 1920X1080 resolution and HDR for deeper contrast and brilliant detail – perfect for TV shows, sports, and streaming.
- TV 40 Inch with Ultra Slim Design – With a 40'' screen and ultra-slim design, this smart TV brings cinematic viewing to compact living rooms, bedrooms or shared flats without dominating your space
- Roku Smart TV - This 40 inch smart tv comes with Roku OS, giving you instant access to Freeview Play, Netflix, Apple TV+, BBC iPlayer, ITVX and more — all in one place.
- Smarter Access – Compatible with Alexa, Google Home, Apple AirPlay, Apple Home, etc Enjoy effortless control over your entertainment – your smarter TV, your way
- Energy Class F – Designed to save on power bills without sacrificing performance
- Various expansion interfaces: 3 HDMl ports, 2 USB 2.0 ports and other multiple interfaces allow you to expand more devices on this TV to meet your life needs
- Customer Satisfaction First – Your happiness matters most to us. If you experience any issues with your TV, please get in touch – our support team is always here to help
| Colour | Brand | Weight |
| - | VELTECH | - |
£14900
Was: £159.00
-6%
7
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
Veltech
- Stream Premium Channels Get the latest channels with Westinghouse Roku TV. Netflix，Youtube，Disney+，prime video，HBO NOW，Sling TV，The Roku Channel，Google Play Movies&TV，MTV，FXNOW，Peacock，Redbull TV，Roku Tips&Tricks，NBA，Fox Business Network，The Wall Street Journal，Roku Media Player，SHOWTIME，Movies，Tubi - Free Movies & TV，Roku TV Intro，Youtube Music，Spotify Music and Podcasts，What to watch，Nat Geo TV，HappyKids.tv，popcornflix，Stingray，The Great Courses Plus，Gaia，NFL SUNDAY TICKET，MLB.tv，A&E，ESPN，Apple TV，TED TV and more!
- The FHD LED TV boasts a slim and lightweight design. With HDR technology, it delivers an ultra-wide colour gamut, high dynamic range display, and allows you to enjoy images bursting with rich detail.
- Voice Search & Control Play your entertainment faster using the voice control and search feature on your free Roku Mobile App.
- High technology, simple operation Smart remote control gives you more channel choices, simple operation, and free operation,Compatible with your Amazon Alexa, Google Assistant-enabled, and Apple HomeKit devices.
- Various expansion interfaces: 3 HDMl ports, 1USB 2.0 ports and other multiple interfaces allow you to expand more devices on this TV to meet your life needs.
- Customer Satisfaction First – Your happiness matters most to us. If you experience any issues with your TV, please get in touch – our support team is always here to help
| Colour | Brand | Weight |
| - | Westinghouse | 7.8 kg |
£17799
8
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
Hisense
- 4K Direct Lit Viewing: Our direct lit full array TV's benefit from having a grid of tightly packed individual LED's positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
- Hi-View AI Engine: uses advanced AI technology to upscale your content, no matter the input. Each frame is fine-tuned in real-time delivering incredible images by enhancing resolution, brightness, contrast and colour.
- Precision Colour: technology utilises the power of quad core processing to maximise colour reproduction ensuring you get the most accurate and life-like colours, no matter the content.
- Dolby Vision: Inspired by cinema technology our complete HDR solution featuring amongst others 4K HDR Immersive & Dolby Vision , ensuring you get astonishing brightness, brighter colours, deep contrast and more vivid, life like images.
- AI Smooth Motion: Dealing with motion is one of the biggest challenges TV's have, Smooth Motion, powered by the AI processor means the TV is able to identify fast-moving objects and digitally reconstructs the individual pixels to deliver fluid smooth motion.
| Colour | Brand | Weight |
| BLACK | Hisense | - |
£19900
9
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
HYE
TODAY 9% OFF!
£174.90
(9% DISCOUNT!)
- Brilliant QLED Display: Enjoy vibrant colours and sharp detail with this 40 inch QLED Smart TV, offering Full HD 2K resolution and 60Hz refresh rate for smooth, immersive viewing.
- Slim & Stylish Design: A modern flat screen television in sleek black, perfect as a TV for bedroom, living room, or home office – lightweight at just 4.5kg with 100x100 VESA mount compatibility.
- Smart TV Experience: Powered by Tizen OS, access your favourite apps, streaming services, and TV series including BBC iPlayer and more on this feature-packed 40” smart television.
- Voice Control & Gaming Hub: Navigate effortlessly with integrated voice control and enjoy optimised gameplay with the Samsung Gaming Hub, making this smart TV ideal for both entertainment and gaming.
- Whether you’re looking for a slim LED TV, a smart TV for the bedroom, or a feature-rich 40" television for sale, the HYE 40QLEDS1008 delivers exceptional value, performance, and smart functionality in one stylish package.
| Colour | Brand | Weight |
| Black | HYE | 4.5 kg |
£15900
Was: £174.90
-9%
10
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
Toshiba
- Experience unparalleled 4K HDR with Dolby Vision for ultra-vivid picture quality, brighter highlights, and deeper blacks, delivering the ultimate viewing experience.
- Dolby Atmos and Sound by Onkyo delivers immersive sound waves that flow around you and the room, creating a truly cinematic experience.
- Fire TV makes it easy with all your favourite content on one easy-to-navigate home screen.
- Customise your viewing experience with user profiles. Create your own world of entertainment by adding titles to your watchlist and getting personalised recommendations.
- Press and ask Alexa to discover new content, adjust the volume, change channels or even control smart home devices.
| Colour | Brand | Weight |
| Black | Toshiba | - |
£21524
* the possibly used term "best" etc. refers only to our possibly subjective personal opinion.
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Disclaimer:
1. The prices shown may have risen since the time we last updated them.
2. The actual price of the product on the seller’s site at the time of purchase will govern the sale.
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More information and FAQs about the featured Smart Tv 40 Inch in this comparison:
Technical Details
| Colour | BLACK |
| Brand | Hisense |
| Weight | - |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
Technical Details
| Colour | Black |
| Brand | TCL |
| Weight | - |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
Technical Details
| Colour | BLACK |
| Brand | Hisense |
| Weight | - |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
Technical Details
| Colour | BLACK |
| Brand | Hisense |
| Weight | - |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
Technical Details
| Colour | - |
| Brand | Toshiba |
| Weight | - |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
Technical Details
| Colour | - |
| Brand | VELTECH |
| Weight | - |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
Technical Details
| Colour | - |
| Brand | Westinghouse |
| Weight | 7.8 kg |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
Technical Details
| Colour | BLACK |
| Brand | Hisense |
| Weight | - |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
Technical Details
| Colour | Black |
| Brand | HYE |
| Weight | 4.5 kg |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
Technical Details
| Colour | Black |
| Brand | Toshiba |
| Weight | - |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
General information you should know about Smart Tv 40 Inch:
Are you in the market for a new TV? Look no further than the latest trend in home entertainment – the Smart TV. Specifically, the 40-inch Smart TV has become increasingly popular among consumers due to its perfect balance of size and functionality. In this article, we will provide you with a general overview of Smart TVs, highlight the advantages of a 40-inch screen size, and ultimately convince you why investing in a Smart TV of this size is a wise choice. So, let's dive into the world of Smart TVs and discover what sets them apart!
1. Smart TVs are the future of home entertainment: Gone are the days when TVs were simply used for watching your favorite shows and movies. Smart TVs, equipped with internet connectivity and built-in apps, allow you to access a wide range of online content. From streaming platforms like Netflix and Hulu to social media apps and even web browsing, Smart TVs offer endless entertainment possibilities in the comfort of your living room.
2. The appeal of a 40-inch screen size: A 40-inch Smart TV strikes the perfect balance between size and versatility. It is large enough to provide an immersive viewing experience, yet not overly bulky or obtrusive. Whether you are hosting a movie night with friends or binge-watching the latest series, a 40-inch screen offers just the right level of visual impact without overpowering your living space.
3. Experience stunning picture quality: When it comes to Smart TVs, image quality is crucial. A 40-inch display allows for crisp, clear visuals that enhance your viewing pleasure. Many models come with advanced features such as 4K resolution, HDR technology, and wide color gamut, delivering lifelike images with vibrant colors and rich details. Get ready to be fully immersed in your favorite movies and TV shows like never before.
4. Enjoy a seamless smart experience: Smart TVs offer a user-friendly interface that makes navigation a breeze. With a plethora of pre-installed apps, you can access your favorite streaming services with just a few clicks. Additionally, most Smart TVs offer voice control options, enabling you to control your TV with simple voice commands. Gone are the days of endless scrolling and complicated menus – a Smart TV simplifies your viewing experience.
5. Making the decision to buy: Now that you are aware of the advantages of a 40-inch Smart TV, it's time to make the decision to purchase one. Investing in a Smart TV not only elevates your home entertainment experience but also future-proofs your setup. With technology constantly advancing, having a Smart TV ensures that you can enjoy the latest features and content updates without the need for additional devices or components.
In conclusion, a 40-inch Smart TV combines the perfect size with the latest technology to provide an exceptional home entertainment experience. From its smart capabilities to stunning picture quality and user-friendly interface, there are numerous benefits to owning a Smart TV. So, why wait? Take the leap and indulge in the world of Smart TVs today!
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